Why Indians are obsessing over K-dramas?
THE TIMELINE The history of South Korean Dramas or K-dramas in India dates back to somewhere in the late 2000s. It might come as a surprise to those who are new to these region-specific series. South Korea has always been known for its music, television series, and movies among the other East Asian countries. However, it took them decades to penetrate the Indian market. So let’s take a quick dive into the history of South Korean Entertainment in India. The first attempt was made in 2009 when KBS World was released as an official channel in India to provide authentic South Korean Entertainment content with English subtitles to the Indian masses. KBS World was released in India in collaboration with Reliance Big TV Network. It is a widely popular television channel in Eastern Asian countries that provides information about South Korean trends in various fields in English. However, the Indian audiences being widely indulged and influenced by the Western World did not catch their atte...